Why Advertise in The PILOT ?
- The PILOT is the only magazine delivered to all 5,400 residential households in Redwood Shores (by USPS mail), total population of ~15,000 (includes ZIP Code 94065 plus the Belmont Shores neighborhood).
- The PILOT has been published monthly for over 40 years.
- As the only publication dedicated to the Shores community and its unique issues, The PILOT is a very “high-interest” publication for Shores residents.
- The Shores is a geographically distinct “island” community, surrounded on three sides by water and Hwy.101 on the fourth.
- The Shores is a high net-income community, with an estimated average household income of over $120,000. (2010 Census data is not yet available; 2000 census data showed average household income between $105,000–$120,000.)
- Demography of the Shores by Age:
- a. Under 18: ~4,700
- b. 18 – 34: ~2,000
- c. 35 – 49: ~3,800
- d. 50 – 64: ~2,600
- e. 65 & over: ~1,600
- Demography of the Shores by Housing:
- a. Total Residential Units: ~5,400
- b. Owner occupied: ~3,900
- c. Renter occupied: ~1,500
- (930 apartments in 5 complexes, 500+ single-family units)
- The PILOT also goes to most of the 700 Businesses in the Shores, ranging from some of the largest on the Peninsula (Oracle & Electronic Arts) to many small retail shops & business offices.
- San Carlos, Belmont, Foster City, San Mateo, and downtown Redwood City business districts are all within 3-5 miles of the Redwood Shores community.
The PILOT connects you with every one of our residential households in Redwood Shores.
The PILOT is a great choice – is THE choice – if you want to reach every potential customers in the Shores community.
Shores History Now at the Library
For our 40th Anniversary Celebration back in 2010, RSCA put together a “history” of Redwood Shores in many pictures and newspaper articles dating back to the 1960s.
That history will again be on display for the next few months at the Redwood Shores Library. If you missed it in 2010, you should take some time to visit the library and browse through the history of our special community.
Originally “unwanted and unloved”, the Shores is now one of the brightest & best places to live and work on the Peninsula! See how it happened and the work that went into transforming this wonderful community we call home.
“No Feeding” Signs Going Up
On a separate page of this month’s PILOT you will find a draft of the City’s new “no feeding” signs that will be going up in our parks and public areas. Shortly after that you should start seeing similar signs on many private properties around the Shores.
Just a reminder that under California law, feeding wildlife is a punishable offense without regard to whether you are on public or private property.
And feeding by humans can cause unintended harm to ANY of our local or migratory waterfowl or wildlife. Feeding by humans can lead to under-nourishment by replacing the natural diet and lead to the spread of disease among the very animals you think you are “helping”. Feeding by humans can change natural behavior and migratory patterns and lead to local overcrowding. Feeding by humans can lead to more aggressive behavior toward adults AND children.
PLEASE… let’s do our part to keep wildlife wild!
HELP (always) WANTED !
RSCA is entirely a volunteer organization. The list of things that we “could” be doing – things we would like to be doing – continues to grow.
If you have a specific interest in something in the Shores that YOU would like to see improved, and you have 1-2 hours a week to work with RSCA, let’s talk about how we might work together. RSCA can provide support and a platform for action that you might not have as a single individual. You’ll also meet a lot of nice people who share your interest in keep the Shores a GREAT place to live and raise a family.
Join Our Email List
With over 5,400 residents and 700 business in the Shores, we use our email list to keep you informed about our community events during the year. If you would like to be on our email list, simply click on the “Join Our Email List” button in the Feedback section of RSCA.org to sign up.
Our Privacy Policy:
Your information is for use only by Redwood Shores Community Association in contacting you. We do not share, sell, or provide our contact list to any other person or organization.
— Harris Rogers, RSCA President